Guides
Before you hire anyone
Straight talk about your website — what it should cost, why it's slow, and what to do about it.

Your Marketing Agency Promised You SEO. Did They Check If Your Site Actually Loads?
A DFW glass company was paying for SEO and not getting leads. We audited their site and found a 50 performance score, a 14.9 second mobile load time, and SEO problems that were making things worse.

We Use AI Too. Here's What It Still Can't Replace.
AI can build you a website. It can't make it work. Here's everything that gets skipped when nobody in the room knows what they're doing.

Why Your City Pages Aren't Ranking (And What to Do Instead)
Your agency built you 30 city pages to dominate local search. So why isn't a single one ranking?

Why Is My WordPress Site So Slow? (And Why Fixing It Never Seems to Last)
Why is your WordPress site so slow? It is not one problem. It is a system that creates new problems every time you fix one.

Your Website Looks Great. So Why Isn't Anyone Contacting You?
Your website looks fine, but the phone isn't ringing and the contact form is empty. Here are the real reasons small business websites fail to turn visitors into customers.

Why I Don't Use WordPress (And What I Use Instead)
WordPress runs nearly half the web, but that doesn't make it the right tool. Here's why I build with Next.js and what that means for your site's speed, security, and long-term costs.

SEO for Small Businesses: What It Actually Is, Why It Matters, and What You Can Do About It
Most small businesses don't need a $500/month SEO agency. They need a website that was built correctly. Here's what that means.

How Much Does a Small Business Website Actually Cost in 2026?
DIY, freelancer, or agency — what you'll actually pay, what's hidden in the fine print, and why the cheapest option usually costs you the most in lost customers.

Your Website Is Losing You Customers. Here's What It's Missing.
Your website is quietly losing you customers every week. A 10-point audit can tell you if yours is one of them.

What Your WordPress Site Actually Costs You Per Year
Most business owners only count hosting and plugins. The real cost is the revenue you're losing to slow performance. Here's the full breakdown.

The WordPress Tax: How Your "Fine" Website Is Quietly Killing Conversions
Your website loads, it looks decent, nothing's technically broken — so why aren't leads converting? Most business owners assume it's a marketing problem. It's usually not. It's the site itself.